Nomad Digital create new innovative App prototype in just two weeks

Nomad embrace the future.

When Nomad embraced the mobile space, we started by identifying future focus areas for mobile applications and general business efficiencies. Through using design thinking methods, the goal was to understand how we could enhance mobile working using technology.

Nomad decided to engage by applying the design thinking method in two, one-week phases: Initial analysis and deep dive.

Week one phase – Empathise, Define and Ideate

The first week initial analysis, started with empathising with the users – the Nomad internal and field engineering teams. By interviewing them, understanding their working process and pains, while shadowing their activities we could then define the application eco-system. We brainstormed around the capabilities and opportunities, finishing the week by identifying five concrete portfolio opportunities that would become business propositions.

Week two phase – Exploration, Patterns and Testing

The second week, deep dive, was about further exploration of solutions to pain points discovered in phase one. Using service and experience design we were able to understand and solve some of these pains and identified patterns in terms of the user experience.

The final phase – The Prototype

The created prototype entered user testing sessions to collect feedback in terms of concept, usability and functionality. The sessions with users were crucial, we were able to analyse their feedback, refine the prototype and ensure it was fit for purpose.

At end of the second week we had built a working clickable mobile app prototype.

Carlos Palminha, Head of Development, says: “We are proud to be making a change and a key contribution to rail technology. Making changes are important to Nomad, we see our app as the first step to smart, simple and enjoyable future technology solutions”.

For more information, please contact:
Nomad Digital
Vicki Sloan, Marketing and Events Manager
+44 (0) 207 096 6966 Ext. 2088
+44 (0) 7703 685 830

Leave a
comment

Read more posts

Queen of Tech Anne-Marie Imafidon…

21.01.2020

Anne-Marie Imafidon passed two GCSEs at primary school. Aged 11, she became the youngest girl ever to pass A-level Computing. In 2013 she founded and became CEO of Stemettes a…

Read more

Nigel Wright Recruitment contract win…

21.01.2020

The region’s largest multi-discipline recruiter which is also Europe’s number one consumer sector business, will support McBride plc with talent acquisition activities across Europe. McBride is Europe’s leading provider of…

Read more

The Institute of Coding launches…

14.01.2020

Practical Applications of Emerging Technologies run by The Institute of Coding at Newcastle University will showcase some of the latest emerging technologies and their real-world applications in bite sized introductions…

Read more

@jim_mawdsley @GeneratorNE @digiunion Good luck with the next move Jim! Been a pleasure working with you.

Join our
mailing list